famido Website

A dynamic online magazine paired with a high-conversion landing page for the famido app.

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Our Contribution

Web Development · UX/UI Design

Sector

Startup · Platform

Project Status

Ongoing

Who is famido?

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famido is an up-and-coming startup from Eastern Switzerland that operates an exclusive benefits platform for families. In the app, users find a wide range of offers, competitions, and discounts specifically tailored to everyday family life.

Digital Showcase & Multimedia Magazine


Parallel to the mobile app, pargoo designed and implemented the official website for famido. The goal: To create a high-reach platform that not only promotes the app but also functions as a genuine lifestyle magazine for families and accompanies them through pregnancy.

A special highlight is the inclusion of various bloggers who share their experiences on the platform. In doing so, famido relies on a modern omnichannel approach: articles can be consumed both in classic text form and directly via integrated podcasts.


Technical Implementation with Strapi & Focus on Usability


To guarantee maximum flexibility in content creation, we opted for a future-proof architecture:


  • Headless CMS with Strapi: By using the open-source CMS Strapi, we enable the editorial team to manage all blog and podcast content intuitively and at lightning speed.
  • Podcast Integration: Seamless integration of audio content for a modern user experience.
  • Conversion-Driven Design: The website serves as the primary channel for app promotion and guides users specifically to the app stores.
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